Personal Care
We manufacture many personal care products, which we are quite proud of. We produce Liana premium bath soaps with great smells and soft action.
Home Care
Our products such as Fera and Famry detergents and Liana hand wash products are designed to offer maximum cleaning ability while being gentle on your skin and clothing
Ayurveda
Liana Ayurvedic Soap is made with fashioned plant knowledge mixing natural things that come from traditional Ayurvedic ways.
1,00,000 +
Happy
customers
OUR STORY
Manufacturing with Precision. Building Global Trust.
East Asian Consumer Products Pvt Ltd: Started as a Proprietary firm M/s.East Asian Holdings in 2014 in Kerala by Abdul Manaf T. A. with a foundational commitment to a market gap that is often overlooked: providing high-tier hygiene, personal care, home care and ayurvedic products at accessible price points. What began as a regional vision to improve daily consumer wellness has systematically evolved into a highly reliable manufacturing ecosystem serving over 5,00,000 regular customers every month.
Our operational philosophy canters on strict quality control and market responsiveness. This dedication is reflected across our five core brands, which include Liana and Zera in personal care, Famry and Fera in home care, and a dedicated Ayurvedic brand, Liana Ayurvedic. Our portfolio spans from daily household detergents to specialized cosmetics and skin care, earning deep consumer loyalty. As part of the Organisational restructuring and a futurists approach towards the business to develop as a corporate model the company incorporated an private limited company M/s.East Asian Consumer Products Pvt Ltd in 2022 and transformed all brand marketing under this.
Message from managing director
East Asian Consumer Products Pvt Ltd (ECPL) began with a simple idea — delivering quality products for everyday living. Based in Kerala, we have grown into a reliable and systematically managed company engaged in the manufacturing and marketing of personal care and home care products. Our focus on consistency, innovation, and consumer needs helps us create products that enhance everyday experiences.
With modern infrastructure and industry expertise, we also support leading brands through white labelling, product development, formulations, and manufacturing services. We remain committed to quality, customer trust, and sustainable growth while building long-term relationships with our customers and partners.
We sincerely thank our customers, partners, and team members for being part of our journey as we continue to deliver quality, nature-friendly products that improve lives.
Abdul Manaf T. A.
Managing Director
Our brands
Explore our product range, which includes personal care, home care, and Ayurvedic products. These offerings are designed to meet a variety of everyday needs.
Private labelling
We also offer private labeling services for well-known brands such as Jyothylabs, Jeeva, Naagarjuna, and Popees. Our production process is carefully aligned with the specific quality standards of each brand, ensuring that every product meets their established benchmarks.
Corporate clients
Latest news
Stay updated with the latest news, product launches, achievements, and company updates from EA Holdings as we continue to grow and innovate in the FMCG industry.
Behind every EA Holdings product is a skilled and committed team working together to maintain high standards and deliver excellence every day.
Our modern production facility is equipped with advanced technology to ensure consistent quality, efficiency, and hygiene in every product we manufacture.
ur organized warehouse and storage systems help us manage inventory efficiently, ensuring timely delivery and product freshness across markets.
Devoted to quality, dedicated to you.
Experience thoughtfully crafted personal care, home care, and Ayurvedic products made with a commitment to quality, innovation, and everyday wellness.
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